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In this second edition of my social media e-book, I give practical solutions to some of the biggest questions about using social media for businesses and non-profits. In the two years since the first edition was published, not only has the internet and social media changed, but I have grown as a social media strategist and consultant. I am excited to share the lessons I’ve learned and the newer social media tools and best practices.

I grew up listening to hip hop and always looked forward to a remix of an original song I was already jamming to. Remixes always bring something a little different: a new verse from a popular artist not featured on the original, a new vocal arrangement, or an entirely different melody. With that in mind, I am bringing some new elements into the original version of my e-book, and sharing more awesome tips, tools, and lessons I’ve learned along the way with you.